Tagging of advertising column

I’ve been thinking how this column/sign could be tagged, and I found that advertising tags are the most suitable. But I don’t know on which tag it could be classified. I’ve thinked about advertising=totem, but I want to hear thoughts from others about this.

The column has three sides, and there’s supporting “feets” under it. The column in Mapillary, on which one side is shown.

Edit for people searching info: node in OSM

I think you’re right - advertising=totem looks quite suitable

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I’ve settled with this tag for now, thanks