Don’t try to compete with Maps because being like Maps is not a worthy goal.
the thing is that on top of all the outdated and otherwise wrong data, they also have all businesses that are actually existing (or at least all businesses for whom it is important that they are found). Everybody (unless they hate google and can afford it) is going to add their shop or restaurant or hotel etc. to google maps because it is the goto address, and this is the reason they see so much seo and spam. If we could manage to replace them in this position we would have won, but currently we neither have the volunteer workforce to handle the amount of seo and spam we would see if we were the number one. Being in a kind of niche makes it cosier (not saying we don’t have spam or seo, but it is orders of magnitude lower than it could be).
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