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Many of my schoolmates were into Foursquare back in the day (specifically, the City Guide app that they’re discontinuing on December 15). They became “mayors” of various places around town by checking in frequently. It doesn’t take very much of value to juice youth engagement with an app. Similar to the gymgoers of Pokémon Go, there were some pranksters who created fake venues near them specifically so they could be mayors.

Anyhow, here’s a viewer you can use to get a sense of what the data is like if you don’t purchase Foursquare’s confidence scores:

Happily, my favorite tells of Foursquare-sourced data are still around to “amplify the Digital Echo Chamber effect”, as they put it.

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